Rubbish Campaign 

| Concept | Content | 

Currently only 9% of all plastic is recycled.  The end goal is that no waste is sent to landfills, incinerators or oceans. This campaign was a redesign of the original version of the "Rubbish Campaign" by Tearfund UK for Tear Nederland.  In doing so, an online waste prevention campaign was developed that encourages the redesign of resource life cycles so that all products are reused.